• A delegation of MGA Industrial has visited the Asia Amusement & Attractions Expo, a reference event for family leisure in the Asian continent.
  • The meetings with the different manufacturers have resulted in distribution agreements aimed at establishing international cooperation bridges that keep the company at the forefront of the entertainment sector.

MGA Industrial, a leading company in the gaming and entertainment sector, visited with great success the prestigious Asia Amusement & Attractions Expo (AAA), held from May 10 to 12 in the city of Guangzhou, China. This event, the most important on the Asian continent in the field of leisure and attractions and with a clear projection to be a worldwide event, has served as a meeting point to establish new strategic value alliances.

Agreements with leading manufacturers in the family entertainment industry

During its participation in AAA, the MGA Industrial delegation held key meetings with Asian manufacturers of amusement equipment and attractions oriented to the family entertainment segment (FEC, Family Entertainment Centers). These contacts have led to several distribution agreements aimed at importing, customizing and adapting new products that enrich the catalog of MGA Industrial’s arcade division.

During the exhibition days, several conversations were held with potential suppliers of innovative and attractive products. At the end of the fair, numerous visits were made to different manufacturers with whom we already have a close relationship, with the aim of observing their production capacities and acquiring and establishing commitments of customization, quality, exclusivity, etc…

The agreements reached represent a firm commitment to technological innovation, experiential design and adaptation to the local preferences of the different markets in which MGA Industrial is present. In addition, these agreements reinforce the company’s commitment to offer products that combine quality entertainment with high added value for operators of family entertainment centers.

Impact on future commercialization lines

The products resulting from these new alliances will enable MGA Industrial to expand its offer with cutting-edge proposals, many of which are not yet available in the European market. The first units are expected to arrive at the company’s distribution centers during the second half of the year.

In addition, this experience reaffirms MGA Industrial’s strategic vision of building bridges of international cooperation to stay at the forefront of the entertainment sector and detect global trends with the potential to adapt to local consumer habits.